Chiefs CEO Talks Having Taylor Swift at Season-Opener Tonight: 'I'm Sure the TV Cameras Will Find Her'

Mar. 15, 2025

Taylor Swift.Photo:AP Photo/Ed Zurga

AP Photo/Ed Zurga

Most football fans will have their eyes on the field as the Kansas City Chiefs and Baltimore Ravens return to action Thursday night for the NFL’s season opener, and a large chunk of them will also be scanning the stands for the return ofTaylor Swift.

Swift, 34, is expected to be in attendance at Thursday night’s game to support her boyfriendTravis Kelce, according to Kansas City Chiefs CEO Clark Hunt.

HunttoldTodaythat he isn’t sure where Swift will be sitting, though he did appear to confirm the “Blank Space” singer will be in the audience.

Taylor Swift and Travis Kelce.Michael Owens/Getty

Michael Owens/Getty

Swift was in attendance for 13 of Kelce’s games last season, as he and the Chiefs racked up an 11-6 season record before dominating the playoffs on their way totheir second-straight Super Bowl title.Kelce, also 34, and star teammatePatrick Mahomeswill look to lead the Chiefs to an unprecedented third-straightSuper Bowlwin this season. And right from the start this time, Swift will be there in support.

Rumors about their romance began around the start of last year’s NFL season and were confirmed when Swift showed up at the Chiefs’ third game of the season.

Swift continued to cheer on Kelce from in the stands throughout the season, often sitting with other players’ partners, such as Mahomes’ wifeBrittany Mahomes, Kelce’s parentsDonnaandEd, and a group of her own friends, includingSophie TurnerandBlake Lively.

Travis Kelce and Taylor Swift.Rob Carr/Getty

Rob Carr/Getty

Hunt said Swift’s presence at games, and her relationship with Kelce has “certainly has impacted our fanbase.”

“We have a lot more female fans now and, specifically, young female fans,” the team official said.

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Last September, PEOPLEreportedthat Kelce’s jersey sales skyrocketed 400 percent on the NFL’s e-commerce partner Fanatics store after Swift began attending his games.

source: people.com