How Much Is Jake Paul Worth? Here's How the YouTube Star Built His Empire — and What He May Have Made from His Mike Tyson Fight

Mar. 15, 2025

Jake Paul speaks during the weigh-in leading up to the World Lightweight Title fight between Katie Taylor and Amanda Serrano at The Hulu Theater at Madison Square Garden on April 29, 2022 in New York.Photo:Sarah Stier/Getty

Sarah Stier/Getty

Jake Paulis one of the most talked-about fighters in the world — and one of the wealthiest.

The social media star turned professional boxer has been building his empire since his early days on the now-defunct social platform Vine in 2013. After a brief stint acting on the Disney Channel, Paul transitioned to boxing in 2018, a move that catapulted him into both fame and controversy within the sport.

On Nov. 15, hefought and wonagainst retired heavyweight legendMike Tysonin ahighly anticipated bout— a fight he claimed could generate $40 million.

Paul has been candid about his initial motivations for entering the boxing ring. In a July 2023 interview withSports Illustrated, he admitted that his first incentive was financial gain.

“My purpose at the beginning was to make a bunch of money and f—— buy a Lamborghini and have watches and s—,” he said.

Over the years, Paul has taken home large winning purses in the ring and continued to make a name for himself through hisYouTube channeland podcast,BS w/ Jake Paul. He has also built a fortune through multiple entrepreneurial pursuits.

In 2024,Forbeslisted Paul as #13 on its Top Creators list — just one spot below his brother Logan — and reported his annual income as $13.6 million. The year prior, the YouTube star nabbed the #3 spot on the publication’s2023 listwith an estimated $34 million in earnings.

From massive fight purses to lucrative business ventures, here’s a closer look at how Jake Paul has built his fortune.

How much is Jake Paul worth?

Jake Paul poses during a press conference before his fight against Tyron Woodley at The Novo in Los Angeles on July 13, 2021.Katelyn Mulcahy/Getty

Katelyn Mulcahy/Getty

While Paul’s exact current net worth is unknown,Forbeshas shared insight into the social media personality’s earnings over the past few years.

In May 2022, the publication ranked Paul as #2 on its Highest-Paid YouTube Stars list — and #46 on its World’s Highest-Paid Athletes list — estimating that he brought in $45 million from his boxing and YouTube earnings that year alone.

One year later,Forbesestimated his earnings at $34 million. For their 2024 Top Creators list, the publication reported that Paul brought in $13.6 million — a number that’s likely to rise significantly after his Tyson match.

How much does Jake Paul make from boxing?

Jake Paul stands in the ring during the fifth round of his fight against Nate Diaz at the American Airlines Center in Dallas, Texas on Aug. 5, 2023.Sam Hodde/Getty

Sam Hodde/Getty

Though Paul built his following as a YouTube star, his transition to boxing has been extremely lucrative, withForbesestimating in 2022 that 90% of his earnings derived from the sport.

In 2021 alone, Paul reportedly brought in $40 million from his three matches, including two against Tyron Woodley and one against Ben Askren.CBS Sportsreported that his official purse for the Askren fight — his third career match — was $690,000, while the purse for his August fight against Woodley wasraised to $2 million.

Those earnings continued to climb — despite losing against Tommy Fury in March 2023, Paulclaimedto earn $30 million.

How much did Jake Paul make for his Mike Tyson fight?

Mike Tyson and Jake Paul speak onstage at the press conference in promotion for their upcoming boxing match at The Apollo Theater in New York City on May 13, 2024.Sarah Stier/Getty

On Nov. 15, 2024, Paul and Tyson squared off in one of the most highly anticipated boxing events, which Paul described toSportBiblethat month as the “biggest payday” of his career.

“There are definitely certain guaranteed figures and other certain built-in bonuses and stuff on top of sales – key performance indicators that trigger certain things," he said. “It is definitely a healthy payday.”

During apress conferencein August 2024 promoting the fight, Paul offered a glimpse into what his payout might be.

“I’m here to make $40 million and knock out a legend,” he said. “I’m not here to do s— besides make a bag.”

Though Paul did end up winning the fight, his payout hasn’t been officially announced.

What did Jake Paul make from his acting career and content creation?

Jake Paul attends the premiere of Disney’s ‘The BFG’ held at the El Capitan Theater in Hollywood, Calif., on June 21, 2016.Frank Trapper/Corbis via Getty

Frank Trapper/Corbis via Getty

Paul later recalled toSports Illustratedthat brand deals started coming in the moment his Vine following passed six figures — including one from the gameDoodle Jump, which offered to pay him $200 for a six-second video promoting it.

“I was like, ‘What the f—?’ ” he said. “I was stoked to get the $200. I was like, ‘This is insane.’ Because I was used to landscaping for $20 an hour or snow plowing for $20 an hour, cleaning gutters. All I had to do was post a Vine for $200?”

The company then requested another promotion, and Paul seized the opportunity to aim higher, asking for $10,000 — a request he said was granted.

In 2016, Paul had a brief acting stint, starring alongsideOlivia Rodrigoin Disney Channel’s sitcomBizaardvark, which he left in July 2017. While he never disclosed his exact earnings, he revealed during a March 2019 appearance onImpaulsivethat his Disney Channel salary was “crumbs” compared to what he earned on YouTube.

While Paul now focuses primarily on fighting, content creation remains a big part of his brand. The boxer’s YouTube channel retains millions of subscribers, he hosts the podcastBS w/ Jake Pauland remains onForbes' Top Creators list.

What businesses does Jake Paul own?

Jake Paul reacts after knocking out Andre August in the first round during the Jake Paul vs. Andre August at Caribe Royale Orlando in Orlando, Fla., on Dec. 15, 2023.Douglas P. DeFelice/Getty

Douglas P. DeFelice/Getty

In addition to his career as a content creator and fighter, Paul has started several business endeavors. In 2021, he founded the boxing brand agency Most Valuable Promotions (MVP) with his business adviser Nakisa Bidarian. He also co-founded a venture capital firm, Anti Fund, with entrepreneur Geoffrey Woo that same year.

The fund focuses on investments across various sectors including AI and robotics, and also purchased stock in Endeavor, the UFC’s parent company, at Paul’s behest. Of his “low six-figure investment” in the company, the fighter toldFront Office Sports: “As far as I’m concerned, that makes me a part-owner of the UFC."

In 2022, Paul launched a sports media and mobile-betting company known as Betr, alongside Simplebet founder Joey Levy. The startuphas been valuedat $375 million after closing $15 million in the company’s latest financing round.

Most recently, Paul announced in June 2024 that he was launching a grooming line for men at Walmart, called W. The line — which derives its name from “winning,” perCNBC— includes products like body wash, body spray and antiperspirant deodorant.

He’s also landed several lucrative endorsement deals over the years, including a long-term partnership with the energy drink brand Celsius. The company was also one of several sponsors behind Paul’s match against Tyson.

How have Jake Paul’s various controversies affected his income?

(L to R): Brothers Logan and Jake Paul pose together after Jake defeats Ben Askren during Triller Fight Club: Jake Paul vs. Ben Askren at Mercedes-Benz Stadium in Atlanta on April 17, 2021.Jeff Kravitz/Getty

Jeff Kravitz/Getty

Over the years, the YouTube star has caused various controversies that have tarnished his reputation and subsequently affected his income.

“No one wanted to work with us, every brand that I was affiliated with dropped me. My life was pretty much ruined,” Paul said, adding that YouTube had demonetized his account and brands had ended their ties with him, including a multi-million dollar deal with Target that was allegedly set to go through a week later.

When Bensinger asked him what was going through his head, Paul replied, “What the f— am I going to do?”

“I never saw this happening, and it happened overnight,” he said, emphasizing that he lost the majority of his income and was “blacklisted” from the community.

What has Jake Paul said about his wealth?

Jake Paul during the Battle of the Giants press conference at The Anthem in Washington, DC., on Aug. 22, 2024.Cooper Neill/Getty

Cooper Neill/Getty

As Paul’s wealth has grown, he admits he’s lost track of just how much he makes. During a February 2023 appearance onPiers Morgan Uncensored, the news broadcaster asked the boxer directly how much money he made, to which he replied, “A lot.”

“It gets to a point where you make so much that you don’t even count it anymore, so I don’t really know,” he said, sparking some skepticism from Morgan.

Paul further explained, “I make money, lump sums, residuals, investments, equity, exits of companies … so the net worth is always going up and down and moving with the markets and such. You stop paying attention at some point.”

source: people.com